Category: Media Literacy

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Use The Emmy Awards to Teach Media Literacy

As the Emmys return to celebrate the art and craft of television in September, how can we encourage students to view programing actively, with “the thinking parts of their brains turned on”? Frank W. Baker helps pull back the curtain on the production process.

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Media Literacy: The POTUS Primary Debates

Plans for Republican and Democratic primary debates are well underway. Media literacy expert Frank W. Baker is ready with guidelines for engaging students in classroom research and discussion. Baker’s first focus: the very crowded GOP debates scheduled for this fall.

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Powerful Iconic Images Can Educate & Inform

Iconic images from popular culture can raise consciousness about issues, many of them tied to health and gender awareness, writes media literacy consultant Frank W. Baker. He offers memorable examples and ties this phenomenon to teaching visual literacy.

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Help Students Close Read Iconic Images

Every day news images flood our print publications, digital spaces and social media apps. Why do some become iconic and unforgettable? Media literacy expert Frank Baker suggests ways that students can explore this question through close reading & research.

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Media-Visual Literacy and Presidential Politics

Media literacy educator Frank Baker wants “to help today’s media-saturated students realize the lengths that political consultants will go to get (and keep) our attention.” As the “polioptic” presidential race begins, Baker shares insights and lesson ideas.

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Media Literacy: Learning from the Oscars

It’s Oscar season and media literacy consultant Frank W. Baker has ideas about leveraging student interest in movies to teach visual literacy skills and learn about cool careers. Lots of resources, including teacher tools at the Oscars website.

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Teach Media Literacy with Super Bowl Ads

Many millions of people who tune in to the 2015 Super Bowl will be there to watch the pricey, high-engagement commercials. Media literacy consultant Frank Baker explains how to teach about these “super ads,” approaching them as informational text worthy of close scrutiny and analysis.

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Using Toy Ads to Build Media Literacy Skills

Expert Frank W. Baker wants to convince teachers that toy advertisements are a great media literacy teaching tool. Video clips and colorful ‘print’ ads abound on the Internet and are sure to engage students. Baker provides some good discussion questions & lesson ideas to get started.

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Campaign Ads: Helping Students Find the Truth

If politicians have a “license to lie” in campaign advertising, how are our students going to know who and what to believe? Critical thinking skills are paramount, says media literacy consultant Frank Baker, who shares insights and resources tied to Common Core and social studies standards.