107 Search results

For the term "Frank W Baker".

MiddleWeb’s Top 16 of 2016

During 2016, each of these featured MiddleWeb posts enjoyed at least 10,000 reads by middle grades educators. Some were visited by as many as 60,000. We’re sure you’ll find something useful here as you “learn forward” and prepare yourself for the new year.

How Big Media Shapes the News Students See

As news organizations are increasingly folded into fewer and fewer media conglomerates, writes media literacy expert Frank Baker, their independence is left in doubt. He urges teachers to involve students in studies of “Big Media” as part of their civic education.

Here Come the Toy Ads

Toy commercials, so pervasive on TV during the holidays, are a great way to jump-start media literacy discussions with students. Expert Frank Baker has lesson ideas.

Students Need Our Help Detecting Fake News

Given social media’s popularity as a news source, consultant Frank Baker says students must gain both the knowledge and the analytical skills to distinguish fact from fiction. Baker highlights the pervasive rise of fake news and shares teaching resources.

How to Help Kids Be Active Video Viewers

Movies and video in the classroom can help boost media literacy and strengthen critical thinking, listening and viewing skills. The challenge is to get students to view moving images actively and critically. Here’s some help from author and media lit consultant Frank W. Baker.

Media Literacy: How to Watch the Debates

The presidential debates offer a unique portal to explore topics that are critically important in developing students’ media literacy skills and preparing them for responsible citizenship. Experts Frank W. Baker and Karen Zill provide an in-depth teaching guide.

Media Literacy in Today’s Social Studies Class

The NCSS revised Position Statement on Media Literacy supports engaging students in inquiry and analysis as well as developing their understanding of media and propaganda. Frank W. Baker shows how students can evaluate the flood of fake news and the Fall election.

Campaign Advertising: The Image Is Everything

If there is one thing that will influence voters more than anything else during Campaign 2016, it is the image. More than ever, what the voters see, not what they hear, has become paramount in getting elected. Frank Baker shares ad techniques students need to know.

Media Literacy: Learning about Product Placement

As product placement ads invade more of our visual space, educators can use the trend as a hook to engage students in critical thinking about what it means to be media literate. Expert Frank Baker uses the NBA’s 2016-17 plans for jersey advertising as an example.

Media Literacy: Middle School Kids Love Parody

Adolescents have a strong attraction to parody, says media literacy expert Frank Baker. Luckily the Common Core includes parody as a genre worthy of study. Baker shares resources and ideas to involve middle graders in some fun as they learn important skills.