Science teachers know that some students believe in often-ridiculous theories (the Earth is flat; climate change is a hoax) that are propagated on YouTube and social media. Frank Baker provides a wealth of resources to fight science ignorance with media literacy skills.
Author: Frank Baker
In today’s online marketing environment, everybody seems to be after the attention of young people, writes media literacy expert Frank Baker. Many tweens and teens have money and may not see through all the strategies and tactics of influencers. Educators need to help.
We know political advertising persuades and influences. When we use campaign ads in instruction and guide students through the analysis and deconstruction process, writes media literacy expert Frank Baker, we’re helping them become better critical thinkers and viewers.
‘Smart pills’ are often marketed to students as a way to fire up the brain and excel academically. Media literacy expert Frank Baker uses a familiar radio ad and other examples to suggest lesson ideas that can actually boost their critical thinking and listening skills.
With the 2020 election underway fake news and deceptive social media posts and imagery are expected to become commonplace. Media literacy expert Frank Baker offers a lesson to help our always-connected students acquire some of the “healthy skepticism” skills they’ll need.
In the hope that we can help students become better critical thinkers in a world saturated by social media and unreliable sources, media literacy expert Frank Baker calls attention to techniques used by “media manipulators” to persuade consumers and shape public discourse.
It’s not a simple matter to separate photojournalism from visual propaganda intended to sway emotions and opinions. Drawing in part on iconic images from Dorothea Lange’s career, expert Frank Baker explores the question and shares SEL and media literacy lesson resources.
As the presidential race heats up, stagecraft and poli-optics will be an important part of everything we see and hear, writes media literacy expert Frank Baker. Here’s how we can help students pull back the curtain on techniques used by professional image manipulators.
Exposing students to broadcasts and other news of past Congressional hearings brings those events to life and can help kids relate to current hearings. Media literacy consultant Frank Baker traces 60 years of hearing coverage, underscoring the vital role of a free press.
Educators are keenly aware that using real life examples in class helps students make important connections between the curriculum and their own lives. Media literacy expert Frank Baker shares some favorite ideas about engaging math students with Nielson TV ratings data.