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For the term "frank w baker".

Teach Media Literacy with Super Bowl Ads

Many millions of people who tune in to the 2019 Super Bowl will be there to watch the pricey, high-engagement commercials. Media literacy consultant Frank Baker explains how to teach about these “super ads,” approaching them as informational text worthy of close scrutiny and analysis.

Using Pop Culture to Teach Media Literacy

One way to reach and connect with today’s adolescents is to bring their pop culture into the classroom. Fads and favorites can be hooks to boost media literacy – from a hip-hop song to a clip from a popular TV show, a trending commercial or snippet from a current movie.