Tagged: Frank Baker

Tie TV Advertising to Media Literacy Lessons

Knowing how television programming is funded can help students understand what is available to view. Media literacy expert Frank W. Baker links to sources of advertising data and suggests activities to build student savvy about the genres that fill their screens.

Propaganda Isn’t History – It’s Current Events

Most educators who teach propaganda use examples from the World Wars, says media literacy expert Frank Baker. “But propaganda is happening today—all around us.” Baker introduces a new resource that can help teachers and students exert their “minds over media.”

Media Literacy: The POTUS Primary Debates

Plans for Republican and Democratic primary debates are well underway. Media literacy expert Frank W. Baker is ready with guidelines for engaging students in classroom research and discussion. Baker’s first focus: the very crowded GOP debates scheduled for this fall.

Powerful Iconic Images Can Educate & Inform

Iconic images from popular culture can raise consciousness about issues, many of them tied to health and gender awareness, writes media literacy consultant Frank W. Baker. He offers memorable examples and ties this phenomenon to teaching visual literacy.

Help Students Close Read Iconic Images

Every day news images flood our print publications, digital spaces and social media apps. Why do some become iconic and unforgettable? Media literacy expert Frank Baker suggests ways that students can explore this question through close reading & research.

Media-Visual Literacy and Presidential Politics

Media literacy educator Frank Baker wants “to help today’s media-saturated students realize the lengths that political consultants will go to get (and keep) our attention.” As the “polioptic” presidential race begins, Baker shares insights and lesson ideas.

Teaching Film Literacy Without the Film

Film literacy is an important skill in an increasingly visual world. It’s in the ELA standards for grades 7 & 8. But how do we teach it if we don’t have access to films in the classroom? Expert Frank Baker helps bring film alive without a DVD in sight.

Using Toy Ads to Build Media Literacy Skills

Expert Frank W. Baker wants to convince teachers that toy advertisements are a great media literacy teaching tool. Video clips and colorful ‘print’ ads abound on the Internet and are sure to engage students. Baker provides some good discussion questions & lesson ideas to get started.

Campaign Ads: Helping Students Find the Truth

If politicians have a “license to lie” in campaign advertising, how are our students going to know who and what to believe? Critical thinking skills are paramount, says media literacy consultant Frank Baker, who shares insights and resources tied to Common Core and social studies standards.

Costume Design: Part of the Language of Film

As teachers help their students meet Common Core standards through close reading of the movies, they may want to include costume design in their lesson plans, says Frank Baker. In many movies, director Martin Scorsese has noted, “costume is character.”