Video documentation is a powerful tool in news reporting, whether it’s done by professional journalists or by ordinary people with instant access to video cameras. Frank Baker looks at the history of news video as a “primary source” for historians and middle grades teachers.
Our deep dependency on media for everything from news and entertainment to mail-order buying underscores the urgent need for K-12 educators to make media literacy an essential part of the curriculum in today’s schools, writes author and consultant Frank W. Baker.
Close Reading the Media / Influencers
by Frank Baker · Published 01/08/2020 · Last modified 02/14/2020
In today’s online marketing environment, everybody seems to be after the attention of young people, writes media literacy expert Frank Baker. Many tweens and teens have money and may not see through all the strategies and tactics of influencers. Educators need to help.
Close Reading the Media / Political Ads
by Frank Baker · Published 10/21/2019 · Last modified 11/14/2019
We know political advertising persuades and influences. When we use campaign ads in instruction and guide students through the analysis and deconstruction process, writes media literacy expert Frank Baker, we’re helping them become better critical thinkers and viewers.
Students love when teachers share videos as part of a lesson in any subject. But they can be vague when asked to recall the rich details or ideas that were included. Sunday Cummins, author of Close Reading of Informational Sources, has five quick lessons that can help.
‘Smart pills’ are often marketed to students as a way to fire up the brain and excel academically. Media literacy expert Frank Baker uses a familiar radio ad and other examples to suggest lesson ideas that can actually boost their critical thinking and listening skills.
Create Compose Connect / The Reading Problem
by Jeremy Hyler · Published 09/04/2019 · Last modified 11/17/2019
Teachers and literacy coaches have to realize there really are middle level students who refuse to read a book, says ELA teacher Jeremy Hyler. “As we look for answers, we have to first understand students today read differently and communicate differently than we did.”
Close Reading the Media is an incredible resource for middle or high school humanities teachers teaching students how to think critically about the media, writes teacher Stephanie Leary, noting it is packed with informative, fun, and thought-provoking topics and ideas.
Close Reading the Media / News Literacy
by Frank Baker · Published 08/07/2019 · Last modified 11/20/2019
With the 2020 election underway fake news and deceptive social media posts and imagery are expected to become commonplace. Media literacy expert Frank Baker offers a lesson to help our always-connected students acquire some of the “healthy skepticism” skills they’ll need.
Ad Techniques / Close Reading the Media
by Frank Baker · Published 06/30/2019 · Last modified 12/02/2019
In the hope that we can help students become better critical thinkers in a world saturated by social media and unreliable sources, media literacy expert Frank Baker calls attention to techniques used by “media manipulators” to persuade consumers and shape public discourse.
