‘Smart pills’ are often marketed to students as a way to fire up the brain and excel academically. Media literacy expert Frank Baker uses a familiar radio ad and other examples to suggest lesson ideas that can actually boost their critical thinking and listening skills.
Tagged: deceptive advertising
In the wake of holiday indulgences, ads for weight-loss products snowball in January. Many contain outright falsehoods, the FTC warns. By inviting students to investigate, teachers can sharpen media literacy skills and explore persuasive vs. argumentative writing.
Toy commercials, so pervasive on TV during the holidays, are a great way to jump-start media literacy discussions with students. Expert Frank Baker has lesson ideas.